Welcome to the Membership Excellence 2022 conference website. Here we provide you with an overview of this year’s membership focused programme, themes and topics.

INTERESTING FACT: 97% of delegates return to the office and change/develop at least one member focused activity.

Membership Excellence 2022 is the Membership Sector’s largest and most popular annual membership focused conference and exhibition. Delegates can expect inspirational member focused educational content from the word ‘go’.

What’s new?

  • Our conference theme is ‘Making Membership Essential’ and provides inspirational approaches to membership success following one of the most challenging periods our sector has ever seen.
  • In direct response content will feature successful approaches to member retention, recruitment, value, engagement and growth
  • We will dedicate an entire Keynote Stream to high profile organisations from our Influence 100 list who are making Membership Essential for their members.
  • We will offer a full-day member value and engagement seminar track as these are critical areas in making membership essential.
  • We will offer a complimentary stream that looks at the strategic and operational issues of Running your Membership Organisation such as governance, CPD and people management.
  • Most of our speakers work at manager, head of, director and/or CEO level roles
  • Our programme delivers high level strategic insight and practical operational/technical experience/knowledge
  • Our venue (Hotel Novotel London West in Hammersmith), registration process and layout (auditorium/breakoutrooms & exhibition) have been re-configured to enable delegates to network as much or as little as they wish
  • Our popular trade exhibition will feature 30 leading membership solution suppliers and host a dedicated exhibition supplier seminar track (live from the heart of exhibition) for the first time
  • Our dedicated #MEMX2022 App enables delegates to register their break out session attendance in advance and create a personalised digital programme.

Below is an overview of the themes within each of our streams:

MAKING MEMBERSHIP ESSENTIAL KEYNOTE STREAM

The sessions in this stream will focus on learning from Influence 100 membership organisations and will all revolve around how they are making membership essential. We will hear from The Ramblers, Kew Gardens, CIPD, BCS, The Law Society, RIBA and the Royal British Legion.

ESSENTIAL APPROACHES TO MEMBER VALUE AND ENGAGEMENT STREAM

The sessions in this stream will focus on membership value and engagement topics such as: making your value proposition essential, using segmentation and personas to target members, improving engagement via magazines, the latest THINK research, repositioning from providing benefits to being a trade union, getting members more engaged in governance processes and faciliating members to run their own services.

ESSENTIAL APPROACHES TO RUNNING YOUR MEMBERSHIP ORGANISATION

The sessions in this stream will focus on running your membership organisation topics such as: doing a governance review, hiring and keeping the right staff for your organisation, the latest influence 100 financial benchmarking report, creating opportunities for members to volunteer with you, a workshop on getting your vision, mission and strategy right, using advocacy to represent your members workforce and linking membership to competency.

EXPERT INSIGHT SESSIONS STREAM – Explore the latest membership focused solutions LIVE from the sector’s leading suppliers

Each session will deliver at least 3 educational learning objectives and these can be explored via our interactive programme. Click on ‘Programme’ menu option above and explore the diversity and quantity of content that will be delivered this year.