Zoe Davies, Head of Marketing
British Veterinary Association
Worked at BVA for 8 years. Previously worked in branding in the private sector.
March 2021
4.7 – Find Your Brand Voice: Making Sure Your Organisational Personality is Reflected in How You Write
This session is led by Laura and Zoe from the BVA alongside Bethany, a brand voice consultant. When your organisation represents hundreds or thousands of people, developing a clear, consistent, and compelling collective voice is a challenge. This session will focus on brand voice and has the following learning outcomes: how you can use language more effectively across all of your communications to better demonstrate the personality and values of your organisation. This is key to making stronger, deeper connections…
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