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4.8 – HOW TO: Grow Your Profile Through Influencing Public Policy

4:40 pm - 5:10 pm

This session is led by Mike Spicer, formerly Director of Policy at British Chamber of Commerce, which is the chamber of commerce for all local/regional chambers in the UK. He now manages PolicyDepartment, a consultancy for membership organisation on how to improve their public policy work. This session will focus on how to undertake effective advocacy work and has the following learning outcomes:

  • Identify the hot-button policy issues of your members without being ‘political’
  • Use the hidden expertise in your networks to build a credible and compelling story
  • Close the loop – use your campaigning successes to add value to your membership offer




March 11, 2021
4:40 pm - 5:10 pm
Session Track:
Member Advocacy and Comms
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