4.6 – Creating a 21st Century Membership Offering that Celebrates Tradition and Embraces Representation
2:50 pm - 3:20 pm
This session is led by Lisa Whitehead, Membership & Events Manager at the Magistrates Association. She will describe the MA’s efforts to engage younger and more diverse communities with the magistracy, and how working towards a magistracy that reflects the communities it serves is a key driver in member recruitment and retention.
The session has the following learning outcomes:
- How ensuring representation and succession in the sector is a key membership activity;
- How 100 years of tradition and heritage can feed into and enrich modern membership practice;
- How to get internal ‘buy in’ from varied audiences.